Below the radar, above yourself is a podcast of the Dutch Special Forces (or in Dutch, abbreviated, KCT). They operate in the deepest secrecy and no one knows exactly what they do or what they are about. This podcast is the first to give a glimpse into the personal and work life of the operators working within the Special Forces.
We were asked to help tell the stories of the people behind the missions. No superhuman bullshit. The real deal. Who are they, what does it take to become an operator of the Special Forces and what is their professional take on the missions. We designed the audio to support the human touch to every story told, to guide the narration, emphasize the buildup in emotion and give life to these personal stories.
Check out the full theme track here
And check out the full project here
Designing the sound for this podcast series was a massive field trip. We visited the official training grounds and military base for some field recordings. Treading on the heels of the operators, even strapping their special forces dog with mics. Boys day out. The combination of field recordings and synthesized sound design gives context to the storylines, and is vital to elevate immersive storytelling.
Crucial to both the portraying of emotions and the buildup in suspense is the addition of music. We composed several pieces as part of an immersive audio world.
Different pieces for all the common themes in the series, lead to greater identification and effective placement into the world of operators.
To recreate the point of view of the operators we chose for immersive (binaural/3D/8D) audio. Immersive audio creates a true experience as there’s no limit to movement, sound comes from all directions and moves around the listener.
These three ingredients ensure listeners feel they are amidst the story and part of the mission.
“Below the radar, above yourself” is part of the KCT’s internal branding campaign focused on recruiting and profiling and contributes to the visibility, company pride and sense of belonging.
2021 was a good year for Below The Radar, Above Yourself. The podcast series won several awards such as:
Lovie Awards: Bronze in the category of Best Branded Podcast.
Dutch Podcast Awards: Best Branded podcast
ADCN Dutch Creativity Awards: Gold Spin
Adformatie awarded the series podcast of the week
Follow us on Instagram for a special behind the scenes series on this podcast.