Playing with LEGO, we never stopped loving it. And now we could play ánd use it as foley for our sound design as part of the audio design we did for this amazing stop motion piece by director Rogier Wieland, for the Adidas Originals x Lego Kids collab. And yes, real LEGO was used for creating the sound design, wearing our Adidas while making the music of course.
Music and sound design.
Adidas asked Artbox to produce the concept of ‘re-built by kids’. To show LEGO creations of actual kids they (re-)built and brought to life their creations using stop motion.
As mentioned Rogier Wieland did the stop motion and Carlfried Verwaayen signed up for the stunning product photography.
Of course, we were responsible for the audio design.
A dream team.
In collaboration with
Adidas, Artbox, Geert Jansen Agency, Rogier Wieland, Carl Friedverwaayen, Gloudy, Jan Daniel Wolters.